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"...This is an excellent program. I'm so glad that I stumbled on to this when researching for task management programs. Very low learning curv, quite flexible, and the price is right. Tried at least 20 other programs, either too complicated, too expensive, or poor documentation..."
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Marketing Collateral Checklist


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Marketing Collateral Checklist Marketing collateral is the combination of advertising choices a company uses to capture the ideal customer and improve prospecting. Read this Marketing Collateral Template to find out how to use marketing collateral in your advertising campaigns and prospecting programs.

Order 750 checklists in MS Word and PDF printable format at $49.99 USD only. BUY NOW! 

Design Company Fact Sheet.

  • Outline the date your company was founded
  • Highlight the names and brief backgrounds of the company’s founders and upper-level management
  • Include the names of key investors and sponsors
  • Specify location of headquarters and affiliate offices
  • Add contact information, including full address, office phone numbers and emails
  • Specify a brief statement of the company’s mission and vision
  • Add corporate logo, symbols and colors to your company’s fact sheet

Design Product Fact Sheet.

  • Include a brief statement of the product’s key functions and distinctive features
  • Highlight the benefits of the product
  • Consider adding a comparison to similar competing products available on the market
  • Point out the product’s special quality level
  • Write about the product’s reliability and endurance in the fact sheet
  • Mention about your pricing policy

Create a Press Kit.

  • Design personalized letters with your company’s logo and product’s overview
  • Issue monthly press releases about news regarding your company and product
  • Write and publish articles about the company and product
  • Design your company’s business card
  • Include the product fact sheet in your press kit
  • Include the company fact sheet in the press kit
  • Mention about new product launches planned for current year
  • Publish a schedule of trade shows, conferences and special events your company will attend

Benefit from a Corporate Website.

  • Strengthen brand recognition and share company information on the Web through designing and launching a corporate website
  • Consider creating a blog containing articles about your product and company
  • Add an ecommerce feature or plug-in to your website to allow your customers to purchase online
  • Monitor and audit online deals and transactions to detect and respond to sales issues immediately
  • Gather customer feedback and complaints through a contact form available on your website
  • Promote and optimize your website through social media, including Facebook, MySpace, Google+1, LinkedIn, Twitter, etc.

Make a Price List.

  • Create a detailed and clear price list to expedite sales enquiries and facilitate communications with prospects and buyers
  • Use your price list as a way of eliminating the time required to do quotation
  • Share the price list through your website to allow customers to view product prices online
  • Make the price list downloadable but remember to keep it up-to-date and valid
  • Include some value-added services that are not provided by competitors

Publish Periodic Reports.

  • Consider reporting on your company’s financial activity for the last year through creating an annual financial summary and publishing this document on your website
  • Create a brief sales report on your product and share it with your customers online
  • Provide download statistics about your product’s specifications and price list
  • Write and publish a report about your......

Order 750 checklists in MS Word and PDF printable format at $49.99 USD only. BUY NOW! 

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