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Sales Target Plan Checklist


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Sales Target Plan Checklist Planning for sales targets helps managers define and follow a course of action that determines how to best reach desired business achievements. In this Sales Target Plan Checklist you can read about 4 basic steps in sales planning. This checklist includes tasks that you can do to set, grow and analyze your sales activity.

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1. Situation Analysis.

  • Perform a situation analysis (e.g. SWOT, PEST) to gain an overview of the current situation your business operates in
  • Identify internal and external forces that may influence the company’s sales performance and choice of sales targets
  • Assess the company’s current and future advantages and disadvantages
  • Figure out whether advantages influence sales performance
  • Understand what disadvantages reduce sales performance
  • Develop an action plan that helps your business utilize sales-related advantages and block disadvantages

2. Setting Up.

  • Refer to your business plan to determine the income goals of your company
  • Regard these goals as a projection of your initial sales targets and objectives
  • Set time frames for your sales targets (for example, monthly or quarterly sales targets)
  • Research your target market to determine what sales opportunities are open to your company
  • Take into account sales trends your business will be involved in
  • Conduct customer surveys to find out the best time to talk to your clients and customers
  • Create a calendar that tracks customer negotiations and shows how much sales you have done each target period
  • Keep an inventory of your actual sales in order to determine your wins and losses
  • Make a daily to-do list to record sales-related tasks and targets you must complete on a daily basis
  • Track your sales trends with help of your sales tracking tools (sales calendar, sales inventory and sales to-do list)
  • Have a software system (e.g. VIP Task Manager) in place to manage the tools

3. Planning for Growth.

  • Try to predict the effectiveness of your sales tasks
  • Use your forecasts to correct your current activity
  • Have an action plan that tells you how to solve predictable issues in advance
  • Review current sales state and judge how much you can grow sales
  • Make a list of sales expectations you want to reach in the nearest future
  • Re-evaluate your business’s sales potential and see if you can reach those expectations
  • Put together your expectations and sales targets and see if they are aligned with each other
  • Think what improvements can be applied to your sales activity (e.g. a better system of customer support, hiring new staff)
  • Consider conducting group meetings and discussions with your salespeople to explain business expectations, increase employee motivation, and talk about sales trends
  • Try to increase employee commitment to sales targets through training

4. Reality Check.

  • Keep track of your sales targets and objectives to check if there is inefficiency
  • Use your sales tracking system to see what actuals are sold and what sales targets are hit over your accounting period
  • Analyze sales results to find gaps and failed targets
  • Think what was wrong and what improvements could be applied
  • Debrief your sales staff to find out what they think about the sales process (perhaps they can tell you what needs to be improved)
  • Create an improvement strategy that removes sales gaps.....


Order 750 checklists in MS Word and PDF printable format at $49.99 USD only. BUY NOW! 

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